Scope of work
Brand Refresh
Investor deck design
Webpage Design
background
Rocana is an investment company founded by Gurdeep Prewal and Sumesh Sachar focused on Better-For-You consumer goods brands & F&B retail ventures.
Project
The client came to us to bring a fresh design approach to their key communication asset, the investor deck, to make this dense and complex presentation more impactful with a unified design language and clean layouts to compliment their face to face meeting with potential fund investors.
Design System
We decided to choose a deeper color palette that transitions into a gradient since one of the main pointers from the client was “Growth and Progress” – this philosophy reflects in their decision to redesign the visual identity. While at it we decided to refresh the company’s overall branding and throw in a neat web homepage.